Chain: Wetzel's Pretzels

Wetzel’s Pretzels is upping the ante in Las Vegas with a new location at the Miracle Mile Shops at Planet Hollywood Resort & Casino. A legendary snacking staple, Wetzel’s demonstrates its brand power by establishing itself across the country’s most popular destinations, now including the Las Vegas Strip. Having previously opened at Disney Resorts, Universal […]

Wetzel’s Pretzels is going underground in New York City with a new bakery at Columbus Circle’s Turnstyle Underground Market. The opening at another one of America’s most high-profile venues showcases once again the brand’s popularity with both consumers and franchise owners alike. It also illuminates the level of attractiveness Wetzel’s commands from the country’s premier […]

Pretzel Bitz, Dips and Dogs are the first things on Walmart shoppers’ lists in Henderson, Nevada and Bakersfield, California. Wetzel’s Pretzels recently opened new franchise locations in each city within Walmart stores, offering hungry shoppers the ultimate mouth-watering snack option. The openings reflect a continued partnership between the world’s largest retailer and the iconic portable […]

Pasadena-based brand Wetzel’s Pretzels (Wetzel’s) announced today that it’ll be cruisin’ into 2022 with its inaugural float entry in the upcoming Rose Parade. Through its debut, the hometown brand will celebrate its rich heritage while joining a century-old New Year’s Day tradition cherished by millions of families worldwide. The brand’s float, California Cruisin,’ shares Wetzel’s fun, light-hearted […]

Wetzel’s Pretzels announced today that it has recently teamed up with Thirst, which has inked a franchise agreement to co-brand within a newly-launched Wetzel’s Pretzels food truck. The Wetzel’s and Thirst mobile unit has quickly leveraged its local fandom, becoming a must-have at events and group gatherings. Thirst has built a loyal fan base with five Salt Lake Valley […]

Through the end of this week, Wetzel’s Pretzels is serving aces at the high-profile BNP Paribas Open in Indian Wells, California. Baking fresh, tasty bites at one of the nation’s premier professional tennis venues, the Indian Wells Tennis Garden, Wetzel’s is rallying with tennis enthusiasts for two weeks at the 2021 tournament. The state-of-the-art facility […]

Wetzel’s Pretzels (Wetzel’s), announced today it is offering a unique franchise opportunity with the Phillips 66 family of brands. Skilled operators will now have the opportunity to open a hot, fresh Wetzel’s experience at Phillips 66, Conoco and 76 branded convenience stores. “We’ve been incredibly impressed with the early success of Wetzel’s Pretzels locations at […]

Wetzel’s Pretzels will soon be opening in Chula Vista with a new bakery at the Otay Ranch Town Center, located at 2015 Birch Road. Kara Felberg, who also owns a Wetzel’s location at the Viejas Outlet Center, will use her extensive background in business ownership to provide the community with a versatile, year-round delicious product. […]

Wetzel’s Pretzels (Wetzel’s), the market leader in pretzel innovation, has recently opened in Ehrenburg with a new bakery at I-10 Frontage Road conveniently located in the Arizona Travel Plaza on the Arizona-California border. As the 33rd Wetzel’s in the Arizona, Rod Rezvani looks forward to providing the community with a versatile, year-round delicious product. This location […]

Wetzel’s Pretzels announced that it has recently signed a franchise agreement to roll out handheld happiness in Sunrise. The new bakery is scheduled to open in a few months at Sawgrass Mills mall. Radiating its signature Southern California vibe, Wetzel’s was founded in Redondo Beach, California, 25 years ago and has grown to command a […]

Wetzel’s Pretzels is a brand born from the Southern California lifestyle that has cultivated fans for more than 20 years thanks to its scratch-made pretzels, fresh lemonade, and craveable Cin-a-Bitz. Building on that fan passion and the brand’s ability to cultivate fanatics from coast to coast, Wetzel’s Pretzel’s vice president of franchise development, Doug Flaig, […]

Kitchen United, the GV-backed start-up creating a new way for restaurant brands to expand via off-premise optimized kitchen centers, today announced The Halal Guys and Wetzel’s Pretzels have established operations at the company’s Pasadena kitchen center. The company has also debuted Fresgo, its own fast and fresh Italian offering that is now serving out of Pasadena. The […]

Wetzel’s Pretzels announced on Thursday that it has opened its 350th location. The new, ground-up construction build is located at the Denver Premium Outlets. The store marks the fifth Wetzel’s Pretzels now open in the Denver area, which the brand views as a key growth market. “Wetzel’s Pretzels is an established West Coast fan favorite, and […]