Blimpie will celebrate its 47th anniversary with the launch of a new program called Blueprint 47. The program will offer 47 current franchisees and 47 military veterans a discount when franchising a Blimpie location.

The program, which began Jan. 15 and will only run through Jan. 30, discounts the intial franchise fee from $18,000 to $47.   

Blueprint 47 supports new entrepreneurs in achieving business ownership, while also helping current franchisees to expand their business into multiple units.  

“Blimpie has a strong community of dedicated and passionate franchisees that has been driving this brand for 47 years,” says Jeff Smit, president of Blimpie. “With Blueprint 47, we are continuing that push and building more momentum as we grow that community and the Blimpie brand into another 47 years of success.” 

For military veterans, Blueprint 47 reduces the costs of franchising and increases the ease of opening a Blimpie franchise. Those military veterans and current Blimpie franchisees interested in this unique opportunity can find more information and apply at under “Own a Store.”

Denise Lee Yohn: QSR's Marketing Guru, Growth, News, Blimpie