Carl’s Jr. and Hardee’s are reimagining breakfast with the launch of Froot Loops Mini Donuts. In partnership with Kellogg’s Froot Loops Mini Donuts are adding a fresh spin on the iconic breakfast favorite by bringing a pop of color and a hint of ’90s nostalgia to consumers nationwide.
Froot Loops Mini Donuts taste just like the cereal we all grew up with, and are perfect for breakfast, snack time and beyond. The new craveable menu item comes in the five-iconic colors of your childhood: red, blue, green, purple, and yellow.
“We’re continuing to look for ways to bring innovative, delicious items to our consumers,” says Jeff Jenkins, chief marketing officer for Carl’s Jr. and Hardee’s. “We know today’s consumers are craving nostalgia, and Froot Loops Mini Donuts feature flavors that will bring them back to their childhood, and introduce a little extra fun at snack time.”
The brands are also launching #NotMilk, a playful digital campaign with an unexpected twist on the iconic dairy ads, showcasing that milk is not required for these colorful snacks. Partnering with a number of celebrities including ’90s heartthrob Mario Lopez, Carl’s Jr. and Hardee’s are asking fans across the country to show their best #NotMilk mustache on Instagram and Twitter using the #NotMilk and #FrootLoopsMiniDonuts, for a chance to be featured on the brands’ social channels.
Froot Loops Mini Donuts will be available beginning August 29 for a limited time at participating Carl’s Jr. and Hardee’s locations for just $1.99, bundled in a fun, portable pack—perfect for sharing.
Carl’s Jr. Restaurants LLC and Hardee’s Restaurants LLC now have over 3,800 franchised or company-operated restaurants in 44 states and 43 foreign countries and U.S. territories.
