In 2012, Chick-fil-A surpassed KFC to become the best-selling chicken chain, Jimmy John’s and Five Guys joined the billion-dollar-brands club, and fast-growing Wingstop and Moe’s Southwest Grill climbed into the limited-service industry’s upper echelon for the first time. McDonald’s, meanwhile, maintained its stranglehold on the No. 1 position, nearly tripling runner-up Subway’s domestic sales. Dig deep into the data driving the quick-service and fast-casual restaurant industries with this year’s QSR 50.

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RankQSR 50 RankSegmentChain2012 Sales2012 Average Sales2012 Franchise Units2012 Company Units2012 Total Units2011 Unit Change
18pizza/pastaPizza Hut$5,666.0$883.05,7574526,209156
213pizza/pastaDomino's Pizza$3,500.0$710.24,540388492821
317pizza/pastaPapa John's$2,402.4$829.02,4836483,131130
422pizza/pastaLittle Caesars*$1,684.0$465.031755503,725207
533pizza/pastaPapa Murphy's$738.0$574.9127059132979
646pizza/pastaCiCi's Pizza*$505.0$915.054010550-23
*Includes figures estimated by Technomic Inc.
Consumer Trends, Denise Lee Yohn: QSR's Marketing Guru, Emerging Concepts, Fast Casual, Growth, Pizza, Special Reports, CiCi's Pizza, Domino's, Little Caesars, Papa Johns, Papa Murphy's, Pizza Hut