Sponsored by Angry Chickz
Chicken is hot right now, both literally and figuratively. And California-based Angry Chickz is the hottest ticket in town.
Angry Chickz launched its 900-square-foot first location in East Hollywood in 2018 and received rave reviews. Angry Chickz has gone on to open 24 restaurants across California, Arizona, and Nevada. Their goal is to serve the best hot chicken with the best customer service. The simplified yet mighty menu of chicken, fries, coleslaw, mac, and cheese focuses on a less-is-more strategy, earning them their slogan of “life-changing chicken.”
“My deep-seated passion for all things spice, coupled with my commitment to delivering high-quality food, fueled the brand’s development. It was evident that we were not just offering a product. We were creating an experience that resonated with people’s taste buds and preferences,” says David Mkhitiaryan, founder and chief executive officer at Angry Chickz. “This alignment of my personal passion, industry knowledge, and the positive customer response solidified my belief that Angry Chickz has the potential to become a leader in the Nashville-style hot chicken market.”
Its signature spices, distinct flavors, proprietary recipes, and the innovative menu clearly show that Angry Chickz is not just another Nashville-style hot chicken franchise. Customers can choose from a spectrum of spices—from Country No Heat, Mild Light Heat, Medium Perfect Heat, to Hot Feel the Burn, X-hot call 911, and lastly, Angry, for which patrons must sign an Angry Heat Level Waiver to partake. With that kind of excitement at the start of its restaurant journey, Angry Chickz is slated for rapid growth.
Franchising thus emerged as a strategic avenue to achieve expansion while involving local entrepreneurs and communities in the success story. While Angry Chickz may be a relatively new player, its impressive AUV and positive customer response underscore the potential for success. Franchisees can benefit from joining a brand that is gaining recognition and momentum, backed by a solid foundation and a clear vision for the future. Angry Chickz’s commitment to fostering a collaborative and supportive partnership with its franchisees is anything but a one-size-fits-all model. Understanding the nuances of each local market regarding specific tastes and regional preferences, the team works closely to tailor and adapt offerings accordingly.
“Also, our franchise model emphasizes community engagement. We believe in building strong relationships with local communities and encourage franchisees to actively participate in initiatives that contribute positively to the areas they serve. Our move into franchising was inspired by a desire to share our unique culinary experience with a broader audience while maintaining a personalized, community-oriented, and innovative approach,” Mkhitiaryan says.
Bringing in top-tier executives for marketing and operations has also been instrumental in propelling our success. These key individuals bring a wealth of experience, industry insights, and a proven track record that aligns with our vision for expansion and excellence. Angry Chickz’s operations align with industry insights, such as investing in specific technological advancements like digital ordering platforms and supply chain optimization that both set it apart from competitors and enhance operations and customer experience.
“Technology is a cornerstone of our strategy, and our investments have been pivotal in differentiating us within the fast-paced food industry. Staying ahead of the curve and improving overall customer satisfaction while leveraging technology is a testament to our dedication to providing a modern and innovative dining experience for our customers,” Mkhitiaryan says.
To take advantage of this franchise opportunity, visit www.angrychickz.com
