Dating back to 2009, Steak ‘n Shake has attained 24 consecutive quarters of same-store sales increases. This sales growth has been propelled almost exclusively by a nearly 40 percent cumulative growth in customer traffic.
“This track record of success is fueled by consumer’s growing wave of demand surrounding our handcrafted Steakburgers,” says Jim Flaniken, senior vice president of marketing. “Consumers continue to insist on premium quality ingredients. Steak ‘n Shake pioneered the ‘better burger’ concept and we continue originating exciting, delicious, and unique culinary innovations that keep consumers coming back to us.”
Steak ‘n Shake’s focus on quality—including using 100 percent beef without preservatives or artificial ingredients, as well as fresh produce, always made-to-order—has created the benchmark for success in the better burger category. What began as a Midwest-based company 80 years ago has now flourished into a brand with nearly 550 locations.
Steak ‘n Shake’s growth streak has been supported by geographic and franchise expansion, as well as the introduction of new restaurant formats. Given Steak ‘n Shake’s flexibility in design and concepts, the brand is now popular in universities, casinos, airports, turnpike oases, convenience stores, gas stations, shopping centers, and other venues.
In addition to receiving the Nation’s Restaurant News Golden Chain Award, Zagat has recognized Steak 'n Shake as having the #1 Milkshake, while Consumer Reports ranked Steak ‘n Shake as one of the Top 10 best tasting burgers.