Wayback Burgers, America’s favorite hometown burger joint and one of the nation’s fastest growing burger franchises, unveiled Wayback Rewards, its new and improved rewards program for guests. Highlighted by a new “secret menu” which will put fun, limited time menu items at members’ fingertips, members can access the new Wayback Rewards program wherever they order, whether via the app, online, at the counter or using kiosks in select restaurants. Exclusive to Wayback Rewards members only, the first “secret menu” item is Wayback Burgers’ new Maple Bacon Shake. A blend of hand-dipped vanilla ice cream, milk, maple syrup, and Wayback Crumbled Bacon, then topped with whipped cream and added bacon crumbles for good measure, the shake is the ultimate treat for any bacon lover. The Maple Bacon Shake is available for a limited time for a suggested price of $6.99.
To celebrate the launch of the new Rewards program, Wayback Burgers is offering new and migrating guests a free Classic Burger with the purchase of $10 or more. For existing users, all data, including accrued points will be transferred over to the new program once they sign in and update their Wayback Burgers app, or log into Wayback Rewards via the website. Members of the Wayback Rewards program can also take advantage of impromptu challenges to earn extra points and will also enjoy a free Old Time Favorite Shake as a birthday treat which can be redeemed up to one-week before or after the date of birth entered in the account profile.
“Completely redesigned from the ground up, Wayback Rewards is now more intuitive and customizable, leveling up on the overall experience for our guests,” says Patrick Conlin, President of Wayback Burgers. “We’ve streamlined how guests earn points with a simple $1 per point scale that ensures these rewards are easily attainable after just a few visits and give members complete control over when and how they want to use them. Points can be banked for use on some of our most popular items which are now at their fingertips, or even put to good use as a donation to our friends at the Boys & Girls Clubs of America.”
Proud of its longstanding charitable partnership with Boys & Girls Clubs of America, Wayback Burgers has also empowered its Rewards program members to give back. With the accrual of 150 points, guests can choose to support Boys & Girls Clubs of America with a donation of $5 which Wayback Burgers will issue on their behalf. To date, Wayback Burgers has donated over $1 million to support the ongoing mission of Boys & Girls Clubs of America.
Designed with simplicity in mind, guests can take advantage of the Wayback Rewards program no matter where they order, including the ability to track purchases and redeem points via the app, online, at the counter or kiosks in select locations. Moreover, the program has simplified the way guests earn points for their purchases. For every $1 spent, guests will earn one point with the opportunity to double that on Wayback Burgers Double Points Days. Points will be deposited in accounts with applicable rewards automatically populated for guests to select based on their current total.
As part of its new rewards program, Wayback Burgers has outlined new point thresholds which unlock a range of options for guests to redeem, including:
- 40 points: Regular Fountain Drink
- 50 points: Regular Fry
- 60 points: Regular Tot
- 70 points: Old Time Favorite Shake
- 80 points: Chicken Tenders
- 120 points: Double Bacon Burger
- 120 points: Cheeeesy Burger
- 150 points: $5 Boys & Girls Clubs of America Donation
