Coca-Cola Enterprises announced today that Steve Cahillane will assume the role of president, North American Business Unit, effective immediately, following the departure of Terrance M. (Terry) Marks from the company. The company also announced the appointment of Hubert Patricot as president, European Group. Previously, Cahillane served as president of the European Group for Coca-Cola Enterprises, and Patricot served as general manager of Great Britain, Coca-Cola Enterprises.

“Terry has made the decision to leave CCE to pursue outside interests,” says John F. Brock, chairman and CEO. “Coca-Cola Enterprises has benefited enormously from his leadership and contributions over the last twenty years, and we wish Terry well in his future endeavors.”

“Over Steve’s 20 year career in the beverage industry, he has developed a powerful combination of beverage sales, marketing, and distribution experience working in complex markets in the U.S. and Europe,” Brock says. “Steve passionately believes in teamwork and accountability for delivering results.”

“Hubert is one of our most talented and experienced operators,” Brock continues. “His strong knowledge of our European operations and customer and consumer landscape make him uniquely qualified for this critical leadership role as we continue to capture opportunities in this important market.”

Mr. Cahillane, 43, has spent his entire career in the beverage industry in both North America and Europe. Prior to joining CCE in 2007, Mr. Cahillane served as chief commercial officer for InBev, where he led the company’s global commercial strategy, marketing, and sponsorships, innovation, and research and insights. Mr. Patricot, 48, has been with the Coca-Cola system for 22 years. During this time, he has served in a variety of roles including marketing director for The Coca-Cola Company, France, vice president, sales and marketing, CCE France and vice president and general manager CCE France.